As of Q4'25, ServiceNow (NOW) reported Operating Cash Flow of USD 2.24B and Free Cash Flow of USD 2B, representing the highest quarterly figures in the period covered. This marks a substantial increase from the previous quarter, with both metrics showing strong year-end performance. From Q1'23 to Q4'25, both Operating and Free Cash Flow exhibited a recurring seasonal pattern, with pronounced peaks in the fourth quarter of each year. Despite some volatility and lower values in certain quarters—particularly Q2 and Q3 of each year—the overall trend is upward, culminating in significant growth by Q4'25. This consistent year-end surge suggests robust cash generation and effective operational management, especially in the final quarters of each fiscal year.