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  • Revenue by Segments
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AAPL Revenue by Segments

Revenue by Segments

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In Q4'25, Apple's iPhone segment generated $49.0B in revenue, remaining the dominant contributor at approximately 40% of total revenue, while Services reached a record $28.8B, underscoring its growing importance. The Mac segment contributed $8.7B, iPad $7.0B, and Wearables, Home and Accessories $9.0B, with the overall quarterly total exceeding $102B in USD. From Q1'23 to Q4'25, iPhone revenue exhibited volatility with a peak of $69.7B in Q1'24 followed by stabilization around $45B-$49B, reflecting market saturation and seasonal demand. Services showed consistent growth from $20.8B to $28.8B, emerging as the fastest-expanding segment and now accounting for over 28% of total revenue; meanwhile, Mac and iPad revenues remained relatively stable in the $6B-$9B range, and Wearables fluctuated between $7.4B and $13.5B, highlighting iPhone and Services as key drivers of Apple's overall revenue resilience in this stacked bar chart.